Courtesy of Red Bull Content Pool
Media guide and all you need to know ahead of the 2017 Dakar Rally.
When the road ahead takes you 10,000km through some of the harshest terrain on the planet you’d better come prepared. Keep up to date with our comprehensive coverage from the fortnight of action at the 2017 Dakar Rally.
Daily news cuts and clips will be available for download and third party distribution via the Red Bull Content Pool. The clips will bring news and interviews to your audience direct from the bivouac as well as race action – subject to disclaimer. The Content Pool will also be the first place to look for the latest editorial standard images of the rally each day.
A daily show on Red Bull TV will pack eclectic content from the route and each bivouac into 10 minute broadcasts for you to enjoy during the rally. Red Bull TV is also airing four Dakar documentaries in the lead-up to the starting pistol on January 2 in Asunción, Paraguay.
– Sébastien Loeb: Off Roads / November 29 / Redbull.tv/offroads
– Toby Price: Paying the Price / December 6 / Redbull.tv/payingtheprice
– KAMAZ Master Documentary / December 20 / Redbull.tv/thebluearmada
– One Track Back: Matthias Walkner chases Dakar / December 27 / Redbull.tv/onetrackback
Over on RedBull.com the dedicated Dakar event page is packed with engaging content and once the rally gets started you’ll find exclusive action and behind-the-scenes clips in addition to infographics, quizzes, competitions and photo galleries on the site.
The Red Bull social media coverage for the upcoming Dakar will include Facebook Live broadcasts direct from the bivouac during the rally alongside a selection of other behind-the-scenes content.
Lastly, stay up-to-date with what’s happened on each stage and discover exactly what content is available by signing up to the Red Bull Desert Wings newsletter.