Creation of USHUAIA by UTMB® in Argentina
Among the South American countries present, Argentina has the most registered runners for the UTMB® MONT-BLANC. It therefore makes sense to organize the first South American event “by UTMB®” in this country.
In line with its ambition to organize events all over the world, the UMTB® International team has just officially formalized an agreement to create a new, truly extraordinary event, USHUAIA by UTMB®, in partnership with the event promoter South American Sports Company, the Tierra del Fuego Province, and the Argentinian government.
For the first edition of USHUAIA by UTMB®, from April 5-7, 2019, runners will explore the wilderness trails of Tierra del Fuego, a province located at the southern tip of Argentinian Patagonia. The event will offer several distances to run, including a 130km ultra (7700m of vertical gain). Each challenging course winds its way through the incredibly beautiful and wild landscapes that trail runners worldwide dream of – subantarctic forests, glaciers, lagoons, ridge crests, and rivers – in a sometimes thrilling natural environment where one often experiences all four seasons in a single day.
With its airport just a 3-hour direct flight from Buenos Aires, the city of Ushuaia will host the start and finish for every race, as well as all event festivities. The world’s southernmost city and the official capital of the Tierra del Fuego Province, Ushuaia is located along the coast of Beagle Channel, which connects the Atlantic and Pacific oceans.
Registrations for USHUAIA by UTMB® open in October, 2018.
Gustavo Santos, National Minister of Tourism, Argentina
“Major international sporting events, such as USHUAIA by UTMB®, offer excellent opportunities to promote our tourist destinations around the world,” said Argentina’s Tourism Minister, Gustavo Santos. “Photos and videos of our wonderful landscapes will be widely circulated in the media and on social networks, while runners will become our tourism ambassadors when they return back to their home countries. In addition, the arrival of runners and spectators at the chosen destination triggers the productive engine that promotes tourism, which contributes directly and indirectly to creating genuine and sustainable jobs.”
Rémi Duchemin, CEO of UTMB® International, stated, “With a presence in China since last March, November’s upcoming event in Oman, and then Tierra del Fuego in April 2019, UTMB® International keeps its promise to inspire by offering trips to spectacular destinations, while always guaranteeing an extremely high-quality event.
It’s so exciting to organize a breathtaking ultra distance race where the vast, high-mountain, alpine landscape plunges straight down into a unique stretch of water where the Atlantic and Pacific oceans meet. Being in one of the most remote corners of the planet is more than a simple marketing claim since no other international sporting event has ever set foot here. Following Gaoligong in the mountains of China, and the Hajar Mountains in Oman, it is Ushuaia and Tierra del Fuego’s turn, legendary place names and for good reasons. Grab a world map and run your finger directly east or west from Ushuaia, and the next time your finger hits land will back in Ushuaia!”
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